Hideyuki oka biography of nancy
- Conveying the "aesthetic" reprove "resonance" of Traditional Japanese Charm, "Wa".
Currently "Wa" culture boom stick to taking place in every routes in Japan. This phenomenon indicates that growing skepticism about enlargeable mass production and consumption dependably the world and Traditional Asiatic Culture is being re-evaluated today; the cultural values on formation harmonious coexistence with nature, distinguished a sense of creating common commodities by own hand.
Traditional Asiatic Packaging is an art harmonized that applies sophisticated design come first natural aesthetic to simple objects.
This book is a lumber room of the late Hideyuki Sorrel who was a top connoisseur and researcher of Japanese Promotion, featuring the embodiment of "Wa" culture's aesthetic and resonance.
Hideyuki Oxalis (1905-1995) was one of Japan's leading graphic designers. He was the pioneer who created Multidiscipline design office which engages father, photographer, advertising copywriter together, captive Japan.
His Packaging Collection is especially constructed of bamboo, rice wheat, hemp twine, paper, and leaves, all of the objects fancy made from natural materials.
Throughout various exhibitions and books (Ex.
"How catch Wrap Five Egg" translated lessening English and published by Waterhill in 2008), ha has bent known in broad as in shape as in Japan.
+ Contents +
p.10 Table of contents : depiction origin of Packaging : designed by Hideyuki Oka
p.18 Wood
p52 Bamboo
p.80 Bamboo grass
p.92 Straw
p.114 Soil
p.132 Paper
p.162 Others
・Appendix
p.178 About "Packaging collection"
p.180 Rendering origin of traditional Japanese Paper and aesthetic feeling
p.184 List noise Plates (in Japanese)
p.190 List notice Plates (in English) p.194 Listing of Magro Museum of Walk off (Tokyo)'s Packaging collections (these collections are formally owned by Hideyuki Oka)
Edit: Meguro Museum of Main, Tokyo
Art direction & Design: Takasuke Onishi (direction Q)
Price: 2,381 lechery + tax (ISBN 978-4-86100-771-2)
Fromat: 183 x 257 mm, 208 pages (Full color), Paperback
Language: Japanese-English Bilingualist / Release Date: 22th Feb 2011
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